Hearst UK, Digital Content Editor - Content Agency
- Employer
- Hearst Magazines UK
- Location
- London (Central)
- Salary
- £DoE
- Closing date
- Oct 26, 2019
View more
- Industry
- Journalist
- Job Type
- Permanent
- Hours
- Full Time
- Sector
- Online, Retail, Digital, Magazine
- Discipline
- Editorial, Editor, Digital Editor
Job Details
We have a great opportunity for an experienced Digital Content Editor to join our Content Agency to help generate and deliver on-brand, first-class digital content for ASDA.
You will be supporting the Head of Content in creating and executing a content plan that delivers ASDA’s business needs in an editorial, consumer-facing way.
KEY DUTIES:
- To support the delivery of a digital content strategy with the Head of Content to meet the client’s business objectives. To help generate high volume traffic, drive engagement and help boost Asda brand sentiment.
- To ensure that the expected volume of daily content is met, that all editorial content is written and edited to a high standard, is brand appropriate and meets the needs of the client.
- To generate and write up daily unique content ideas as well as contribute monthly ideas based on seasonal events and Asda’s objectives.
- To work closely with account managers to ensure Asda’s objectives are met.
- To ensure the website delivers a consistent look and feel and TOV. To ensure the team are aware of the digital vision.
- To adhere to daily timed schedules.
- To react swiftly to ad hoc and reactive client requests and juggle business as usual content with high priority requests.
- To ensure promotion of Asda product is included in all content and to the widest possible online audience.
- To monitor competitor websites and social activities to keep abreast of new ideas and trends, and to be aware of the competitive set across all platforms.
- To manage Asda’s Pinterest account in line with the content plan and Asda’s business objectives. To generate original ideas to drive engagement and traffic from Pinterest to Asda Good Living.
- To keep abreast of new social innovations which could be applied to Asda.
- To represent the brand, where appropriate, attending relevant requests
ABOUT YOU
Essential:
- Substantial digital experience on a big brand
- Ability to present strategic web ideas
- Excellent working knowledge of SEO
- Substantial experience of various CMS and social media platforms
- Substantial experience of using Google Analytics and Omniture
- Ability to generate and translate ideas and concepts into first class digital news and features
- Strong organisational and time management skills
- Ability to deal with high volumes of work accurately and to deadline
- Strong communication skills and a good team leader
- Enthusiastic and with a ‘can-do’ attitude.
Desirable
- Experience on a contract publishing brand
- Knowledge of video editing and production
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Company
Our brilliant employees are what makes Hearst a driving force for innovation.
People join us because they love our brands, but they stay because we are a company that nurtures passion and creativity, all while striving towards a shared goal of excellence and originality.
We are looking to recruit exceptionally talented individuals, who not only have a chance to shape our friendly and creative culture, but work with world-class brands and mould their own careers in a truly unique environment.
- Website
- http://hearst.co.uk/
- Location
-
72 Broadwick Street
London
W1F 9EP
GB
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