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Mirror, Discover Editor

Reach plc
Home and London hub based
Competitive Salary based on Experience
Closing date
Jul 11, 2024

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Job Details

Discover Editor - Mirror

London, UK
Contract Type: Permanent
Location: Home & Hub - London
Division: Editorial
Salary Currency: GBP Sterling
Department: Nationals

Company Description

We are looking for an experienced content or SEO editor to join our Mirror news team, to spearhead our Google Discover strategy as our new Discover Editor. This is a fantastic opportunity for an experienced journalist, editor and Discover expert to play a key role in maximising our performance and visibility on the platform through data-led decision-making. 

You will manage the Mirror’s Discover opportunities and planning, both reactively and proactively. You will actively participate in editorial content direction and planning, keeping our editors and journalists updated on industry developments and ensuring we are prepared for significant opportunities to boost page views.

We’re looking for fresh ideas and new perspectives from people from a wide range of backgrounds, and we want you to tell us the stories you believe are important from our many communities so we can continue to diversify our content.

So, who are we?

We are Reach Plc, you might not have heard of us but we have probably met without you even realising it. We are home to the UK and Ireland’s most iconic digital platforms, magazines and newspapers. From the Mirror, Daily Express and OK!, to our regional titles such as the Liverpool Echo, BirminghamLive and the Manchester Evening News (plus lots more), our brands and the stories we cover are as varied as our people. We help all kinds of people share experiences through our stories because we believe this is what makes us human.

Oh, and we should probably also mention that with a monthly readership of 47 million people, Reach is the largest commercial publisher in the UK. At Reach, not only will you feel better understood, you will also feel you understand other people better too. 

This role is home and hub based, linked to our London Hub. We are therefore open to candidates based in and around London.

Job Description

What will the role involve?

  • Shaping and delivering the Discover strategy for your newsroom to support the growth of Discover audiences across our network
  • Attending and playing a key role in conferences, meetings and newsroom planning to influence content direction from a Discover perspective, advising on Google Discover trends and playing a key role in content planning
  • Building Discover editorial calendars, communicating key upcoming events to editors, and managing forward planning efforts to establish authority on core topics as well as taking advantage of seasonal opportunities
  • Managing the day-to-day implementation of our Discover strategy in your newsroom, providing real-time feedback on articles to improve visibility on Discover
  • Spearheading the writing of optimised articles strategically commissioned to target Google Discover and working with editorial senior managers to embed Discover strategy in audience development plans
  • Daily analysis of performance both within the team and overall KPIs for the business, ensuring you deliver and monitor key projects/initiatives to meet growth objectives around Discover
  • Creating daily reports using analytical tools to make key content choices. identifying training needs and deliver latest best practice advice to teams
  • This role will involve weekend and evening shifts on a rotational basis, so a flexible approach is required


Who are we looking for?

  • You are a Google Discover Expert with a good working knowledge of other Google news and content distribution platforms
  • You are an NCTJ (or equivalent) qualified journalist and content/ SEO editor with a proven track record of working in an editor level position in a fast paced national newsroom environment
  • You have an excellent news sense and always stay on top of the news cycle to allow you to communicate trending topics to newsroom managers and editors
  • You have extensive digital publishing and SEO skills 
  • You are a supportive and encouraging people manager who will help instil best Discover practices in your team and beyond

Additional Information

What can we offer you?

We are offering a competitive salary and benefits including;

  • Help saving for your retirement - join our pension scheme and we’ll match contributions up to 6%
  • 33 days’ holiday per year (including bank holidays) when you join. After three, five and ten years’ service with Reach, you’ll accrue one additional day of annual leave. We also have a Holiday Purchase Scheme
  • Giving back day - an additional day’s leave each year to support a cause close to your heart
  • Enhanced family leave - including maternity, paternity and adoption - and you’ll be eligible after just six months’ employment
  • Private Healthcare Cash Plan - free health cash plan so you can claim back cash for a range of medical expenses
  • As one of the UK’s top 50 Inclusive Employers everyone’s invited to join our events, programmes and networks to celebrate diversity and build an environment where all our people can thrive
  • Wellbeing support - including a 24/7 employee assistance programme (EAP) for you and your nearest and dearest
  • Awesome career opportunities - you’ll have support from your line manager and a range of learning & development programmes
  • We are also a member of the 30% Club, a global campaign aimed at increasing gender diversity at board and senior management levels

Reach plc believes diversity brings benefits for our customers, our business and our people. This is why we are committed to being an inclusive employer and encourage applications from all suitable applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.


As one of the UK’s largest multimedia companies our award-winning portfolio includes five national newspapers, over 100 regional newspapers and a range of websites and digital products. But it’s our people who make Reach plc what it is.

Company info
020 7293 3000
One Canada Square
Canary Wharf
E14 5AP

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