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Hearst UK, Deputy Digital Editor – RED

Hearst Magazines UK
Hybrid working model – 2 days per week in the office
Closing date
Apr 8, 2023

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Job Details

Deputy Digital Editor – RED


At Hearst UK, there’s always more to the story. Join us as our Deputy Digital Editor – Red to start the next chapter in your career.

You will work with the Digital Editor to develop and implement an online content strategy for the lifestyle title. This role will support running the site day to day, focussed on growing traffic and e-commerce revenue through news and SEO. You will work with multiple stakeholders to support the Digital Editor with the e-commerce strategy. The role will also help manage all social media channels and help with the newsletter strategy to grow traffic and subscribers.

Key Responsibilities:

  • You will create best-in-class content that drives digital reach and engagement of our target audience, balancing both editorial excellence and revenue generation with a focus on Fashion, Beauty, and Interiors. 
  • Write, commission and edit content for Red’s website, ensuring consistent tone.
  • Support the Digital Editor in developing and executing an engaging newsletter strategy that drives traffic and encourages new sign-ups.
  • Work with the Central E-commerce team and the Hearst Institute to help develop an e-commerce strategy, growing affiliate revenue.
  • Help collaborate on an SEO strategy with the SEO team, growing traffic across all key pillars.
  • Work with key stakeholders in Hearst Lifestyle hub to ensure appropriate content is repurposed for digital with search and e-commerce in mind.
  • Use analytics tools and data to adjust, mould and accelerate Red’s strategy, helping to ensure monthly targets are met.
  • Help ensure factual accuracy and legal safety of copy.
  • Forecast trends within a digital landscape that can support brand growth and audience development.
  • Take every opportunity to grow Red’s “known” audience data pool.


  • A proven track record of working on a digital brand at a senior level. The ability to multi-task, remaining calm and professional under pressure.
  • A strong eye for data and content strategy, comfortable using Google Analytics and other insight tools to inform content and set targets.
  • A solid knowledge of both SEO and E-commerce, and how to build a strong search strategy that results in both traffic growth and revenue with the best possible UX.
  • An eye for numbers, comfortable managing budgets, tracking spend and understanding revenue break-downs.
  • A thorough understanding of social platforms ranging from Facebook to Instagram and Pinterest, and how to use them to grow brand.


At Hearst UK, you can choose from a huge range of perks and benefits that can help you learn well, work well and live well including:

  • 25 days’ holiday (with the option to buy up to 5 additional holiday days) – pro rata for part-time or fixed-term employees
  • Hybrid working model – 2 days per week in the office
  • Discounted gym membership
  • Healthcare cash plan
  • Spend a charity day with your favourite good cause
  • Life assurance and pension scheme
  • Regular socials and more!

There’s more to your story than you imagine. And the next chapter begins right here.


Hearst UK is deeply committed to using our influential brands to reflect the world we want to live in – one that respects, protects, represents and uplifts the voices and opinions of all people. As a business, we recognise the significant benefits of creativity, collaboration and innovation that comes with diverse teams. Not only is diversifying the voices in our organisation the right thing to do, but it also helps us to make powerful and exciting content that can be enjoyed by many more people. This is why we’re working to build a sense of true belonging within our business and foster a culture in which everyone feels heard.


Our brilliant employees are what makes Hearst a driving force for innovation.

People join us because they love our brands, but they stay because we are a company that nurtures passion and creativity, all while striving towards a shared goal of excellence and originality.

We are looking to recruit exceptionally talented individuals, who not only have a chance to shape our friendly and creative culture, but work with world-class brands and mould their own careers in a truly unique environment.

Company info
72 Broadwick Street

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